Case Study Analysis
You must select ONE of the following three case studies below for your assessment. These case studies provide different examples of entrepreneurship and innovation.
1. Majora Carter: 3 stories of local eco-entrepreneurship https://www.ted.com/talks/majora_carter_3_stories_of_local_ecoactivism#t-186688
2. Krista Donaldson: The $80 prosthetic knee that’s changing lives https://www.ted.com/talks/krista_donaldson_the_80_prosthetic_knee_that_s_changing_liv es#t-434865
3. Navi Radjou: Creative problem solving in the face of extreme limits https://www.ted.com/talks/navi_radjou_creative_problem_solving_in_the_face_of_extrem e_limits#t-500868
You will be required to watch the video and prepare a business style report. You must ensure that you incorporate the theories, which you learn in Module 1 and Module 2 to support your discussion. Specifically some of the questions you should be considering are:
ï‚· How does the case specifically demonstrate an entrepreneurial mindset?
ï‚· How does the case adopt theories of creativity to solve the specific problem?
ï‚· How does the case show an innovative approach to meeting a customer need?
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Case Study Analysis
Your Assignment is to “Reflect on the research and planning cycle and how it was used within FedEx. Could the same results have been achieved without research informing their messaging along the way?
Your Analysis should use the Case format we have been using in class: Problem, Background, Solution, Outcome.
The problem is already stated at the end of the essay, which is ”
Reflect on the research and planning cycle and how it was used within FexEx. Could the same results have been achieved without research informing their messaging along the way?”
1 to 1/2 pages, 1.5 line spacing.
i have attached the essay and the planning cycle here.
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