Search for:
Cart 0
  • About Us
  • How it Works
  • Pricing Packages
  • Contact Us
  • Privacy Policy
  • Login
  • phone + 1(815)660-0621
  • email support@fastwritters.com
Fast Writers
  • About Us
  • How it Works
  • Pricing Packages
  • Contact Us
  • Privacy Policy
  • Login
Order Here

Blog

Fast Writers > Solved Questions > Need A Marketing Discussing Question Answered

Need A Marketing Discussing Question Answered

access_timeAugust 27, 2020
perm_identity Posted by Alex Tutor
folder_open Solved Questions

Please as all ways this answer needs to be ORIGINAL with at least 350 words due by Thursday, 08.20.20 @ 3pm.

 

Discussion: Developing an IMC Plan

You will be playing the role of the marketing director for either EnviroCamp or Madison Pet Foods and targeting the consumer segment you selected earlier. You MUST use the combination of firm and segment that you have already selected. You will be developing an IMC proposal for the firm and target audience you selected.  Remember that Maddie recapped some of the important things to consider when you develop an IMC plan, including objectives, segmentation, branding and integrating different parts of promotion into your strategy.

Begin by telling your client what you hope to achieve with your IMC plan – these are your objectives – be sure they are SMART. Then, select at least three of the types of media listed in the scenario exercise. You do NOT have to use the same ones you selected originally, but you do need to stay in the same budget. Here they are below.

Advertising
Personal selling
Pricing
Social media
Sales promotion
Brand image
Direct marketing
Dog bone
Public relations
Guerilla marketing

For each of the three, describe in detail what you will present to your client, including the theme of your message, which execution technique (slice of life, demonstration. etc) you will use and if you plan to use an emotional or cognitive approach to reach the consumer. For at least ONE of your media types, you must provide your client with a visual of some type, such as PowerPoint mockup of your ad or billboard, a screen shot your social media page or a storyboard.

Remember your initial post is due Thursday.

For your responses, play the role of the client and give them feedback, which might include questions, regarding their proposal. As usual, your initial post is expected to be at least 350 words and college level writing is expected.

 

"Looking for a Similar Assignment? Get Expert Help at an Amazing Discount!"

Newer Algorithms And Complexity
Older Discuss The Difference Between Responsibility And Accountabil
Unlock this paper

[forminator_form id=”142004″]

HOW IT WORKS

1. Instant Quote

Navigate to the Order Now form and fill in your details for an immediate quotation.

2. Submit All Requirements

Submit All your files, such as rubrics, instructions, and essential sources required.

3. Payment

Complete payment for your order and we will assign a suitable writer immediately.

4. Order Completion

Once completed, your order is placed in editing status until Editors approve the order.

5. Assignment Delivery

Donwload your paper and review it. You can rate your writter and issue a customer review. Tip(optional)

6. Revision(Optional)

Only As Needed. View our Revision Policy for more details.

Our Company

We have always offered professional writing services to clients all over the world. Over the years, our writers have gained solid experience in all academic disciplines, giving them a competitive edge to provide only first-rate academic papers.

We Accept

Policies
  • Terms of Use
  • Refund Policy
Copyright © 2019 FastWritters.com. All Rights Reserved
keyboard_arrow_up
× Whatsapp, lets chat